Success of Singapore partnership paves the way for a similar campaign in Malaysia, Thailand and the Philippines
PHILIPPINES, 3 December 2014 – Easy Taxi and WeChatusers can now use the popular social communications app to book their Easy Taxi rides in Malaysia, Thailand and the Philippines, as both companies build on the success of the Singapore pilot programme launched last July.
“We are happy to renew our partnership with WeChat, benefitting our users in Malaysia, Thailand and the Philippines. The move further supports our regional footprint, and the synergies between both apps will allow for a greatermobility among smartphone users in our partner cities,” said Daniel Torres, CEO of Easy Taxi Philippines. He explained how the partnership is beneficial to both brands, as offering a taxi booking functionality abroad enables WeChat to be part of one of the world’s most disruptive technologies among startups. On the other hand, Easy Taxi expands its reach across millions of WeChat users.
“The response we have had in Singapore was quite overwhelming, and we wanted to offer the same privilege to our users outside of the island-nation,” added Poshu Yeung, Vice President of International Business Group at Tencent, the company behind the WeChat app. He added that this is another great example of how WeChat, the fastest growing social communications app worldwide, successfully set up strong alliances with local market leaders in providing users with a unique and convenient experience.
Similar to Singapore, new users can easily download the WeChat app to Android, iOS, BlackBerry, and Windows Phone devices. For existing users, they need to follow Easy Taxi’s official WeChat account EasyTaxi_PH to be able to use the taxi booking function.
Just follow Easy Taxi’s Official account ( EasyTaxi_PH) and book a ride with us for a chance to win a FREE ride with the WeChat Cab.
The announcement is expected to boost taxi bookings in the three countries, as passengers can look forward to exciting deals and promotions only for WeChat and Easy Taxi users. In the Philippines, WeChat and Easy Taxi have a special promo car. Users can book Easy Taxi through the WeChat app and get a chance to win a free ride.
Apart from Malaysia, Thailand and the Philippines, plans are underway to launch the partnership in countries where both apps are available.
About Easy Taxi
Easy Taxi is the world's biggest taxi booking app, currently available across 170 cities in 33 countries across four continents around the world. Founded in Brazil in 2011, the company started expansion in Asia in 2013. The app is available on iOS, Android, Windows Phone and Blackberrydevices; and on all major platforms including Firefox OS.
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WeChat envisions and innovates new ways for people to connect, communicate and share. A mobile social communication app designed for smartphone users, WeChat is the world's fastest growing social app with hundreds of millions of users internationally. WeChat empowers users in fun and dynamic ways, by bringing together messaging, social communication and games in one seamless, interactive experience, with comprehensive privacy and security settings that can be tailored as needed. WeChat is available free for download on Android, BlackBerry, iOS, Symbian and Windows operating system.
Learn more about WeChat and download the app at www.wechat.com
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